440 Group Unveils “model” Program

FOR IMMEDIATE RELEASE – CONTACT: Heather Farish, (703) 739-9472

Top NYC Modeling Agency Owner Shows Anyone How To Break In to Modeling!

Alexandria, VA —440 Group , a full service direct response agency, has been selected to oversee the long-form campaign for Modeling: The No-Nonsense Approach – A New York City Agency Owner Shows How All Types of People Can Find Success in Modeling and TV Commercials. Designed as a step-by-step video program to help anyone break into the modeling industry, the interview format show is hosted by

440 Group President Nick Cirmo. Former model and current Ikon New York Modeling Agency owner Cynthia Saldana co-hosts.

The package includes four DVDs, a study guide, an Agency Finder to find work in all 50 states, and an inspirational message CD from Ms. Saldana.

“This is the first time a major agency owner has offered to the public the right way for anyone to start in modeling and TV commercials,” says Mr. Cirmo. “Cynthia explains that the modeling and TV commercial industry are looking for people of all types and that there’s a huge shortage of real people. You don’t have to be runway material to become a very successful model. And the success of our program proves that.”

440 Group is a full-service direct response agency and has been serving marketers since 1989.