So You Have a Great Product or Idea . . . Now What?

440 Group has worked with hundreds of idea people from every level of business – ranging from Vice Presidents of Marketing at Fortune 500 companies to some very bright individuals launching their own idea. No matter who it is, there is one common thread that runs through all great direct marketing ideas – gut feeling. As trite and overused as this may sound, if you have a gut feeling that your idea is the next big consumer product or service, it probably is. But unfortunately, we’ve seen the following scenario play out more times then we can count: An idea person develops a great concept, product or service. They then immediately seek the wrong marketing advice. Most of the time, the results are tragic. The great idea which could generate millions and provide true benefit to the consumer ends up a failure – complete with lost money and humiliation. What a shame. But this doesn’t have to happen to you!

Many failed ideas could have been successful if they had only received proper professional marketing advice. Matter of fact, many failed campaigns have been brought to our group and turned profitable. With 440 Group, you get real-world, step-by-step advice starting with a free consultation answering the questions:

  • Does my product or idea have real potential? Is it suitable for direct response marketing?
  • How do I get my product off the ground and bring it to market?
  • How much investment capital will I need?
  • Who are the reliable industry experts?
  • What are the expected profits?

These questions are just the start. With over 27 years of experience representing hundreds of successful products, 440 Group is the one agency with the answers you need and the power to make it happen. Set up your phone consultation today!